Module 4 CT: Product Decisions
Option #2: Classification of Consumer Products and Services for Public Relations
In this assignment, focus on the small business you selected for your Portfolio Project. In a well-written paper, cover the following:
- An explanation of the significance of the Classification of Consumer Products or Services and how it impacts your public relations plan.
- A discussion on the type of product or service that is relevant to your business and public relations message.
Your paper must meet the following requirements:
- Be 3-4 pages in length, not including the cover page and reference page.
- Support your answers with at least three scholarly journal articles (at least one of which is peer-reviewed).
- Format your paper according to ALL APA Requirements. Your paper must include an introduction, a body with at least two fully developed paragraphs, and a conclusion.
- Your paper must be well written using excellent grammar and style techniques.